*Location: East Coast of North America*

The team:

We are currently seeking an outstanding individual with initiative and drive to join our Offerings and Transformation team. Reporting to the Head of Vertical Offerings, the Vertical Market Manager position is responsible for creating a strategic plan and roadmap for the assigned vertical. This position will also take a vertical-centric and customer-journey approach to offering management. This role is a critical component of Genetec’s transformation focused on improving the outcomes of our customers.

You’ll be working closely with Sales, Marketing, R&D, Operations and Support to prioritize, design, deliver and monitor offerings suited for the Retail and Financial verticals. The Vertical Market Manager is responsible for creating the offering strategy for the vertical, full life cycle of an offering. This includes validating the market segment needs, determining the business and operating model, building financial models, and assessing the implications for every stakeholder involved in the customer journey. You’ll be a leader who advocates for change within and outside of the company.

A successful candidate will have excellent critical thinking, business acumen, creativity, technical skills, a data-centric mindset, and an ability to inspire others.

What your day will look like:

• Set priorities for the vertical, spell out resource requirements and build business plans
• Analyze and report on competitor developments
• Create financial models for vertical
• Drives the direction of the offering and products in support of the overall vertical priorities
• Accountable for the full iterative life cycle of a vertical offering portfolio, including validating the needs in the market and establishing the outcome focused value proposition of the offer portfolio that best addresses the market segment need
• Develop a rigorous feedback loop to continually gather and analyze customer sentiments across entire customer journey
• Work closely with our Product teams on the technical specifications to build some offerings, along with help from marketing, sales, legal, fulfillment and support
• Work with technology and channel partners for integrated roadmaps, co-creating of offers and joint GTM initiatives
• Oversee multiple bundles, pricing tiers, up-sell paths, and pricing strategy
• Identify and own key partnerships, managing the ecosystem of the vertical offers

About you:

• A minimum of 5-7 years’ experience as a Product Manager, Product Owner, Product Marketing Manager, or similar role
• Experience creating business plans
• Familiarity with Business Motivation Models helpful
• Experience creating a strategic roadmap(s) from conception to launch
• Experience developing and launching products and technologies
• Working knowledge or experience in Technology, Manufacturing or Critical Infrastructure or other relevant verticals helpful
• Project Management experience and skills a plus
• Bachelor’s degree in Marketing, Operations, Engineering, or equivalent required. MBA candidates preferred

Let's talk perks!

• Attractive compensation package
• Work-life balance
• Flexible working schedule
• 401K match

Would you like to know what it looks like to work at Genetec? Click on the following link to find out for yourself! Genetec Culture

Thank you for your application, but please note that only qualified candidates will be contacted. Head-hunters and recruitment agencies may not submit resumés/CVs through this Web site or directly to managers.