Social Media Manager Job at January
January AI:
Founded by veteran business executive, Noosheen Hashemi, and Director of Genomics and Personalized Medicine at Stanford University, Dr. Michael Snyder, January AI is the first “precision health” company that combines continuous glucose monitoring along with heart rate, sleep, activity and food tracking, to enable you to see the impact of your diet and exercise on your body in real-time.
We help you understand your personal metabolic health, i.e. how your body metabolizes food, and make simple changes to avoid serious health issues down the road. The need for this has never been greater: 1 in 3 adults in the US are now pre-diabetic, and 80% are not even aware of it. January’s app and continuous glucose monitor gives you immediate insights on your diet and blood sugar levels, and provides personalized recommendations on how to adjust your diet and activity to improve your overall metabolic wellbeing. We help you build better habits in just 30 days.
At January AI, we believe that every day is January 1st, that every day is a fresh start. We believe that health isn’t a place you reach, but the simple process of understanding your body and doing just a little better than yesterday.
January AI is backed by Marc Benioff (CEO and founder of Salesforce), Jerry Yang (founder of Yahoo), and Steve Chen (founder of YouTube), among others.
Recent coverage: STAT, TechCrunch, New York Times, Wall Street Journal, Financial Times, and VentureBeat.
Position Overview:
To expand their ecosystem of products related to optimizing healthspan and metabolic health, the team at January has spent over three years in deep & diligent scientific R&D to create and launch Eden’s, their new next generation gut health supplement. A 3-in-1 synbiotic superblend of prebiotics, probiotics, and polyphenols, Eden’s has been clinically proven to better your gut microbiome and all that goes with it—from heart health to immunity. Total metabolic health in one daily scoop.
Reporting to the head of marketing, we are looking for an experienced and prolific Social Media Manager to join our passionate and high-performance team. You will be responsible for developing, implementing and optimizing the social media strategy for both brands, January.ai and Eden’s, in order to increase our brand awareness, improve our marketing and sales efforts and build a community of like-minded people pursuing their best personal health, one step at a time.
You are a digital marketer with success and deep knowledge of best practices in social media strategy and execution, building communities centered on content, and optimizing for business impact. Ideally, you have a personal and/or professional passion for health, wellness, fitness and exploring the frontiers of human performance.
Roles and Responsibilities
- Develop and implement the organic social media strategy in support of broader January/Eden’s brand and business goals
- Manage the daily, weekly, and monthly content calendar of all social media accounts (Instagram, TikTok, Facebook, Twitter, LinkedIn, YouTube, Pinterest)
- Oversee daily moderation and conversation with the community, respond directly to comments and messages, build vibrant Facebook Groups, monitor and mine for user-generated content and source posts for owned brand use
- Define, measure and optimize social media KPIs. Report on weekly metrics and provide insights that help inform future content
- Develop a thorough understanding of our core audiences, their needs, barriers and behaviors, and what types of social content will create meaningful connections
- Collaboratively work with the design, copy, content & product teams to create compelling content that adheres to brand standards
- Stay up-to-date with social media marketing trends, competitive efforts and potential new channels and strategies to keep us ahead of the curve
Qualifications:
- 3-5 years of experience as a Social Media Specialist or similar role
- Degree in marketing or relevant field
- Excellent knowledge of Facebook, Twitter, LinkedIn, Pinterest, Instagram, TikTok, Snapchat and other emerging and relevant social media platforms
- Creative capability and technical expertise in TikTok and Reels production and video editing
- Excellent understanding and command of social media KPIs
- Excellent multi-tasking, time-management and organizational skills
- Experience with social media management and reporting software
- Analytical skills and data-driven thinking
- Team player and strong work ethic
We'd love to hear from you!
January is an equal opportunity employer.
We are a diverse team and are committed to creating an inclusive environment for all employees.
Our HQ office is located in sunny and beautiful downtown Menlo Park, CA, walking distance to Caltrain and local cafes and restaurants.
Our team collaborates in real-time during standard working hours Pacific Time.
Local or West coast-based candidates preferred.
Benefits and Perks of working Full-time at January include: Competitive salary and equity packages; 401k with corporate matching; Health, dental, vision, life and AD&D insurance; Commuter benefits.
We do not accept third-party solicitation for employment.
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